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This is a book to help business.
And because business is about people, it’s also a book to help people.
Lots of people have helped me.
I hope it helps you.
I want to show you that convincing anyone of anything isn’t new and it isn’t the exclusive domain of fast talkers, salespeople, marketers and advertising agencies.
Pitching is for everyday, real, normal people with an authentic argument and evidence based conclusions; skilled professionals, tradespeople, entrepreneurs, business people, students, parents...everyone and anyone, people just like you!
No matter if your pitch is very big or very small, this book will help you do better, win more and avoid the pitfalls.
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